02
Openhouse
Redesigning the Openhouse brand to align with the company’s rebranding initiative.
CATEGORY
EVENT BRANDING IDENTITY
ROLE
JUNIOR DESIGNER
RESPONSIBILITY
CONCEPT DEVELOPMENT, VISUAL ASSETS
PROJECT DURATION
AUGUST 2023 (3 DAYS)
Openhouse is a dynamic platform that inspires and connects creatives, with the rebranding focused on reflecting its community driven spirit.
Exploring the Balance of Fluidity and Structure in Design
Openhouse embodies its name by experimenting with typography that conveys an open invitation to inspire and unite the local creative community under one roof.
Visual Assets for a Bold New Identity
The original color palette is retained from the previous branding, evolving through rebranding with fresh visual assets that highlight its fun and approachable nature.